The last couple of summers we have been looking for Heros of the Wilderness through a playful competition. However, on this winter Väestöliitto dropped a bomb; East-Lapland has the least young females per men. In other words, our Heros are missing their Stars!
Due to this we decided to organize Stars of the Wilderness instead of Heros of the Wilderness. In this competition women all around Finland, no matter of age, compete of surviving the everyday tasks of locals in the heart of the wilderness in Salla 31.7.-3.8.2014.
Competitors were searched actively inter alia through Facebook. According to tourism coordinator Paula Aspholm, the competition has raised huge interest in social media and Salla - In the Middle of Nowhere Facebook-page has now gained 4000 likes thanks to the competition.
Single ladies were able to leave their applications to the competition until the end of May and during June the audience voted five Stars to the final held in Salla. During the first weekend of August scuttler of the street, Petra from Turku, Easygoing city-single, Päivikki from Oulunsalo, Wilderness spirited joker, Salla from Helsinki, Wannabe wilderness dudette, Saana from Sirkka and Heart already in Salla, Siiri from Savonlinna, pack their back bags and head deep into the heart of wilderness in Salla. Even the age distribution varies from 19 years to 42 years, in other words it is going to be an interesting competition.
Most of the competition will be held in Oulanka National Park at this year's travel destination Karhunkierros. The audience have a change to get to know the Stars and cheer their favourite on Friday night 1.8, Stars will have their own show in the Martti's Bar in Hautajärvi starting at 8PM. On Saturday the Stars adventure in Sallatunturi starts at 1PM. and on Saturday evening the winner of the competition, Star of the Wilderness 2014, will be announced at 8PM. in Log restaurant in Sallatunturi. It is hoped that all the bachelors but also others interested in from neighbour towns come to see who will be crowned as Star of the Wilderness 2014.
You can vote your favourite on Facebook-page of Salla or on page eramaansankari.fi. Star of the Wilderness will be picked according to the votes of audience and the votes of the judges. Between all who voted will be raffled a weekend holiday in Salla.
Salla - In the Middle of Nowhere